The Blackout Nato
When thinking about names for our products, I decided we weren't going to have names. They can often sound like pretentious marketing BS, pretty much the complete opposite of what I want Bark & Jack to be.
If we're selling a Broom, we will call it a Broom, not the Trigger 5000. That's why our blue nato straps are called Blue nato straps.
Anyway, 3 months into BarkandJack.com I'm breaking that rule, I couldn't help it.
This new NATO strap is black seat belt nylon with black PVD coated stainless steel hardware. Black on black. I had to name it after my grail watch, the Rolex Explorer "Blackout" dial. The Blackout Explorer is a normal 14270, with the only difference being it has black paint in the numerals rather than white. These Blackout Explorers were only produced in 1991, so they are rare as hell and like all rare Rolexes, they carry a heavy premium. They usually cost 4-5 times that of a normal Rolex Explorer 14270.
We don't have many of the Blackout straps, not because we're trying to be HODINKEE and do limited editions, but because we aren't HODINKEE and have limited funds.
We hope you like the Blackout NATO and have a great weekend.